Most CRE brokers follow the big-firm playbook. Sam McVay doesn’t. As the co-founder of McVay Real Estate, Sam has transacted over $14 billion in deals across hospitality, office, retail, and alternative assets. But instead of chasing volume, he’s built a boutique firm that prioritizes relationships over transactions, quality over quantity, and integrity over conflicts of interest.

In this episode of Commercially Speaking, Bo and Timmy Barron sit down with Sam to talk about:

✅ Why big brokerage firms prioritize their bottom line over yours

✅ The hidden conflicts of interest in traditional CRE firms

✅ Why Sam believes face-to-face deals will always outperform digital deals

✅ The cutting-edge AI tools he’s using to streamline transactions

✅ What global investors are buying in Australia, Asia, and the U.S. right now

📍 Plus: Sam shares his wild journey from New York to London to Sydney, explains how he built a CRE powerhouse with just 8 brokers, and even gets a crash course in Timmy’s new sport, Tizbee.

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🔗 Resources Mentioned:

• 📊 McVay Real Estate – mcvayrealestate.com
• 🏨 CRE Marketing Mastermind – wesgay.com/cs
• 🎾 Tizbee: All Disc, No Balls! – Tizbee.com
• 🧠 SuperpowersHQ – Get an EA who understands CRE superpowershq.com/commerciallyspeaking
• 💡 Massimo Group – World-class coaching for CRE brokers: massimo-group.com
• 🛠️ Site to Do Business (STDB) – Powerful CRE analysis and mapping tools: stdb.com

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⏰ Time Code ⏰

00:00 – Start
03:01 – All Disc, No Balls
04:46 – Meeting Sam McVay
06:38 – How Did Your CRE Journey Unfold?
09:34 – 10% Commission
11:24 – The Fundamental Problem With How Most Agencies Operate
15:21 – Conflict of Interest
24:11 – Doing Business Face to Face
28:22 – The Impact of a Good Dad
34:59 – Movie Trailer Listings, VR Tours, and Leather Bound Materials
40:16 – Using Ai For Accuracy and Efficiency
45:22 – Key Differences Between Australia, US and New Zealand Markets
52:37 – Trump Requires Federal Employees Back To Office
55:33 – More Than Face To Face

📒Show Notes📒

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Bo is a CCIM Instructor and the owner and operator of Barron Commercial Group, servicing Western KY and its surrounding markets.

For all CRE inquiries, visit http://www.barroncommercial.com

Timmy is an actor, comedian, writer and host: @timmybarron https://youtu.be/ICoIAHSZvgA