Breaking into commercial real estate isn’t easy—especially if you have zero connections. But @RaphaelCollazo did just that, leveraging content creation, networking, and personal branding to build a thriving career in CRE.
In this episode of Commercially Speaking, Bo and Timmy Barron sit down with Rafael to discuss his journey from software consultant to commercial real estate expert, the challenges of starting from scratch, and how he launched his own brokerage. Plus, Rafael shares the game-changing strategy that helped him create instant credibility and win business before he even closed his first deal.
🔑 Key Takeaways:
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🔗 Resources Mentioned:
📚 Millennial Playbook Series by Rafael Collazo: https://www.amazon.com/stores/author/B076P3D7CP
🎙️ Commercial Real Estate 101 Podcast: https://open.spotify.com/show/7nBAnFfe0IUJEQ0WpzNlrz?si=695dd9a06ffa4c60
🏢 Summit Commercial Group: https://sumcg.com/
Superpowers: GET YOUR EA TODAY: www.superpowershq.com/commerciallyspeaking
The Massimo Group: SIGNIFICANTLY AND CONSISTENTLY HIGHER COMMISSIONS ARE WITHIN YOUR REACH: www.massimo-group.com
Site To Do Business: BUILT TO DELIVER COMMERCIAL REAL ESTATE INSIGHT: www.stdb.com
OUR NEWSLETTER: subscribe.wgbarron.com
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⏰ Time Code ⏰
00:00:00 – Start
00:02:07 – Intro
00:06:00 – Born in Italy
00:07:06 – Pasta Pasta Pasta
00:09:04 – From Tupperware to Software
00:09:46 – So They Just Dropped You In Louisville?
00:10:02 – Began writing books to scratch the entrepreneurial itch
00:11:19 – Real Estate Meetup
00:12:56 – Breaking Into The Close Guarded CRE Industry
00:15:42 – Imposter Syndrome
00:16:59 – Expectation vs Reality of a CRE Broker
00:19:42 – Why Does It Take That Long To Start Making That CRE Money?
00:21:39 – Where do you Get The Deal Flow?
00:23:36 – Dig The Well Before You’re Thirsty
00:24:59 – Learning Curve of Vetting People
00:29:02 – The Boy Who Cried Listing
00:30:34 – Find the People Who NEED to sell not WANT to Sell.
00:32:01 – Canvassing
00:33:46 – Consider Who You’re Talking to
00:35:10 – Own Who You Are.
00:36:11 – What kind of investing have you done since being in the industry?
00:38:40 – Saving time with ChapGPT
00:39:40 – The Difference In Mindset Of Brokering vs Investing In A Deal
00:41:14 – Buying A Property Step by Step
00:44:51 – What is a Phase 1 and Why Bo Thinks You should Always Get One.
00:49:04 – How Often Should You Do The Phase 2 If it’s called for?
00:52:56 – Breaking Down The $40k Soft Cost
00:56:58 – Explaining to Timmy What a Joint Venture Structure is
00:58:44 – How To Open Up Your Own Brokerage Company
01:03:06 – Starting A CRE Podcast (Commercial Real Estate 101)
01:07:28 – Generating Deals On LinkedIn
📒Show Notes📒
🎉SIGN UP FOR THE WEEKLY NEWSLETTER FOR CURATED CONTENT ON COMMERCIAL REAL ESTATE TRENDS, THRIVING IN BUSINESS AND MORE: https://subscribe.wgbarron.com/
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📲 Connect with us:
Youtube: https://www.youtube.com/@commerciallyspeaking
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Tiktok: https://www.tiktok.com/@commerciallyspeaking
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Bo is a CCIM instructor and the owner and operator of Barron Commercial Group, servicing Western KY and its surrounding markets.
For all CRE inquiries, visit http://www.barroncommercial.com
Timmy is an actor, comedian, writer and host: @timmybarron https://youtu.be/ICoIAHSZvgA
Commercial real estate made simple. We help people sell, buy, and lease commercial real estate properties.
